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Are all marketers really liars? A chat with Seth Godin

Today's podcast is a stop on the Business Blog Book Tour for Seth Godin's new book, All Marketers are Liars: The Power of Telling Authentic Stories in a Low-Trust World.

Show topics
1.  Interview with Seth Godin about his new book, All Marketers are Liars
2. 
How customer evangelists defend you in the light of bad reviews

To listen now, click on the podcast icon below.

Click to download this podcast

Show notes
Links to people, companies, articles, blogs, etc. mentioned in the podcast:

* All Marketers are Liars and companion blog
* Carnegie Deli
* Soup guy on Seinfeld
* Sripraphai Thai Restaurant
* Manolo Blahnik shoes
* Tom Ford
* Dove body wash on the Apprentice
* Publishers Weekly review of All Marketers are Liars
*
Publishers Weekly's comments on Seth's other books
* Technorati search for All Marketers are Liars
* Jack Covert
* Joi Ito
* Ben's iPod blog post (read the comments too)
* Jason Calcanis
* Apple 12" Powerbook
* GM pulls advertising from LA Times
* GM Fastlane blog post on LA Times controversy
* Butler Eagle
* GM's financial problems
* GM vice-chairman Bob Lutz blogs about GM's turn-around strategy

Show music
Intro/close: "G.L.S." by Salme Dahlstrom
Break: 
"Funked" by Ernie Lake and Scott P. Schreer 

Show length
32:18

Interview segment recording provided by Conference Calls Unlimited

Tell us what you think! Add a comment below, or send an email to talktous(AT)customerevangelists.com.

Or leave a short voicemail message on our special Podcast Feedback Line: 1-312-896-5095. Follow the prompts and you'll have 3 minutes to leave your audible letter.


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Listed below are links to weblogs that reference Are all marketers really liars? A chat with Seth Godin:

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Seth was at The Church of the Church yesterday. He was featured in a podcast with Jackie and Ben. Today he will be at metacool.... [Read More]

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Comments

we love seth too...

Good podcast - if I go and vote for you on podcastalley can you be a voting buddy and vote for ilovepdg?

Cheers

Enjoyed the podcast. You guys make a good combination, like the play-by-play and color analysts in sports broadcasting your diversity creates interest.

It is a bit long for a generation that cut it's teeth on the soundbite. As someone with experience in marketing and theatre, I'd encourage you to look at the pace of your podcasts. It doesn't mean speaking faster, but maybe not being so polite as to wait for the other person to finish their "speech" before you interject. You do some of this (which are the more interesting parts) but more would allow it to have a more layered feel to the conversation. Avoid one person talking for too long, more dialogue less monologue.

Still, very enjoyable. Thanks for posting it.

Thanks, David!

Dustin, thanks for the feedback. We couldn't agree more. We have talked about doing exactly what you suggest, but we'll look at bumping that up more.

Great show - It was nice to have Jackie interview Seth and hear it in the podcast for this portion of the Book blog tour.

A website without a live chat would be something like - A customer walks into a car showroom and looks at all the models; he spends some time, and walks out of the showroom with a contact number in hand. He may be left with numerous questions in mind. He may or may not contact the dealer. While a website with a Live Chat Support would be having a salesman in the showroom who can study the customer from the moment he enters the showroom, solving his answers all along and sending him back with all his queries well attended!

Site : http://www.livesalesman.com

Live help Chat call center tech support services software for websites helpdesk providing 24x7 live chat live help support services ane email management services.

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Tell us what you think. Add a comment below, or send an email to talktous(AT)customerevangelists.com.

Or leave a short voicemail message on our special Podcast Feedback Line: 1-312-896-5095. Follow the prompts and you'll have 3 minutes to leave your audible letter.