Southwest's Ding (and blog); Citizen marketers; WOMMA summit
Show topics
1. Interview with Southwest Airlines VP Kevin Krone about Ding! and a Southwest blog in the works
2. Citizen marketers and open-sourcing your business plan
3. Little Earth follow-up
4. Podcast feedback
To listen to our latest show, click on the podcast icon below. (File size is 13.5 MB).
Show notes
Links to people, companies, articles, blogs, etc. mentioned in the podcast
* Emanuel Rosen, author of The Anatomy of Buzz
* Kevin Krone, VP of Interactive Marketing for Southwest Airlines
* Southwest's new DING! program
* Flytertalk forum discussions about DING!
* Paul William's new Idea Sandbox business that he is open-sourcing
* Catalyst Ranch
* Art of the Start by Guy Kawasaki
* Boeing's World Design Team for its new Dreamliner
* Story of Westwood Studios and its "hackable" game Red Alert
* Doom's mods
* The Red Couch blog
* Microsoft's Channel 9
* Books about buzzwords and bullshit
* WOMMA's Word of Mouth Marketing Summit
*
Church of Customer discount code for the Summit: welovemini
* Kyle Coolbroth has more feedback for Little
Earth and its Brag Tags
* Country Comfort Inn in Wagga Wagga, New South Wales, Australia
* Austin White makes a request for customer evangelism SWAG
* Izze's logo'd merchandise
Show music
Intro: "G.L.S." by Salme
Dahlstrom
Break 1: "Texas Summer Blues" by Jag
Break 2: "Rapper's Delight" by the Sugarhill Gang
Break 3: "Jamie's Crying" by Van Halen
Show length
29:23
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